When Does a Custom Size Make Sense for Your Packaging?
Size, shape, design—when it comes to packaging, many businesses want something completely unique. “Why settle for a standard size when I can define my own perfect dimensions?” Sounds logical, right? But in practice, a custom-sized package isn’t always the best choice.
In fact, standard sizes often offer more advantages than you might think: they are faster to produce, more cost-effective, and perfectly optimized for storage and shipping. In this article, you’ll learn why our 10 standard sizes are the ideal solution in most cases—and when a custom size truly makes sense.
Standard Sizes vs. Custom Sizes
Custom sizes sound appealing—you want the perfect packaging for your product. But more often than not, our standard sizes are exactly what you need. Why? Because they have been tried and tested over the years and are designed to fit a wide range of products.
Here are some key reasons why standard sizes are usually the smarter choice:
- Faster Availability: Custom sizes require longer production times. Our standard sizes, on the other hand, are already optimized and ready for immediate production.
- Cost Savings: Custom manufacturing is expensive due to additional tooling and setup costs. With standard sizes, you benefit from more efficient production processes and better pricing.
- Optimized for Storage and Shipping: Our standard sizes are designed to be space-efficient and easy to transport. A custom size can quickly become a logistical challenge if it doesn’t fit neatly on a shelf or pallet.
- Versatility for Different Products: Standard sizes are highly adaptable—they work for various products and industries without sacrificing individuality.
Of course, custom sizes have their place—but in most cases, our standard sizes offer exactly what you need, without extra time, costs, or complications.
When Does a Custom Size Truly Make Sense?
Despite the many advantages of standard sizes, there are certain situations where a custom size is the right choice. For example, if your product has an unusual shape or volume that doesn’t fit optimally into our standard sizes.
Another key factor is compatibility with existing packaging solutions. If you order large quantities using flexographic printing while also producing small batches with us via digital printing, the packaging needs to match exactly. In these cases, a custom size might be necessary, as our standard sizes don’t always align with traditional flexographic print dimensions.
However, even if you’re considering a custom size, it’s always worth checking our existing size options first—sometimes, the perfect fit is already available without requiring a special order!
Conclusion: Standard Sizes as a Smart Solution
Custom sizes sound tempting, but in most cases, our standard sizes are the smarter choice. They offer faster availability, lower costs, and optimized production. Plus, with ten different options, you already have a wide selection to find the perfect packaging solution—without the hassle of a custom design.
Many businesses choose packaging sizes based on their previous supplier, but these often differ by just 1–2 cm. In most cases, this minor difference has no real impact on the actual product volume—making standard sizes an even more practical choice.
If you’re unsure which size is right for your product, why not order our free sample pack? This allows you to physically compare different sizes, test them with your product, and conduct filling tests to determine the best fit. That way, you can make the perfect choice—without any guesswork!
